Awards

Open call for artists

: The New Mutant

This May, in New York. 

Your chance to showcase your work
at the center of contemporary art.

Join us at the 3D Spatial Social media 'Adler'.

Open call for artists

: The New Mutant

This May, in New York. 

Your chance to showcase your work
at the center of contemporary art.

Join us at the 3D Spatial Social media 'Adler'.


We're looking for 

a New Mutant in NY


Mutant

The biosphere refers to all parts of Earth where life exists. 3.5 billion years ago, it was created through the photosynthesis of microorganisms known as cyanobacteria. All forms of life owe their existence to cyanobacteria, as they take in nitrogen and produce oxygen.

Virtualsphere

Now Adler would like to initiate the conversation on “virtualsphere.” We are often blind to the obvious: people live in the virtual world. People build relationships with others and experience joy and sorrow in the virtual world. We invite new mutants to this new world. These will be the artists, the trailblazers who will pioneer the new environment of virtual reality, much like the cyanobacteria.

New dimensions

Adler creates the virtualsphere with new mutants we call artists. In May, artworks of these new mutants will be showcased on Adler 3D SNS, transcending the boundaries of space and time, in New York City. 


  • Focus New York 2023 is an art fair that will take place from May 18 to 21 at Industrial in Chelsea, New York. Adler is the technology partner, mediating between virtual reality and the physical art fair. 
  • Address : Chelsea Industrial, 547 W 28th St, New York, NY 10001

Adler, 

a tech company that believes 

in the power of art


Why did a tech company venture 

into the field of art?


Our vision is to utilize innovative technology to create a virtual world that complements reality. 


And we believe artists are best suited to utilize this technology.


Because artists are the ones who have always dreamed of surrealistic canvases, free from the limitations of the era and technology.


The collaboration between Adler and the art fair will open up new possibilities in the field of art and technology.


Award Information


Contest Schedule

April 28, 6PM          Adler service launch April 

April 28 - May 14    Application period for the contest 

                                    (Deadline for submissions is 14th 

                                     of May by 23:59, Korean standard  

                                     time GMT+9) 

May 8 - May 14      ‘Adler advertising campaign 

                                   : The Mutant in Virtualsphere’

May 15 - May 16    Selection and announcement

                                   of the winners

                                   (Contact you by email provided                                               during application)

May 18 - May 21    Exhibition of the winning pieces 

                                   at Focus NY 2023

* Few artworks selected during the early days of the application period will be showcased at Times Square in New York from May 8th to May 14th.

Awards

1. Your artwork will be featured in the New York Times Square Adler advertising campaign: <Get Control>


  • Will selected among the pre-registered users’ artworks to Adler by May 7th


2. Exhibiting at the Adler Booth during the ‘Focus New York 2023’


  • Selected from users who made their gallery in Adler by May 14th and completed the application to enter the open call

Entry Rules and Guidelines

Open to all teams and individuals in the world actively engaging in creative activities across all areas of art


  • No age limit or experience requirements
  • An individual may be part of more than one team
  • Any medium of artwork is acceptable (painting, drawing, photo, sculpture), but the submission must be in a file format that can be uploaded on Adler SNS (jpg, jpeg, png)

Theme

  • Open theme

How to Apply

[Step 1.] Sign up for Adler


[Step 2.] Create your own Gallery in Adler to submit [Open Call]


  • Create an Adler SNS account, upload your work, and create 'My Own Gallery'.
  • Write an artist's note as a post (less than 300 characters, in English or Korean)


[Step 3.] Complete Open call submission via email


⚠️ Your submission will completed after you send email to following address


  • Email address to submit
    • newmutant@adler.cx
  • Submission format
    • Email subject: [Open Call Submission] (Fill Your Username)
    • Required information
      • Adler account ID:
      • URL of your Adler gallery for submitting:
      •  Email address to receive notification of selection result :

Judges

  • Curators of Global Art Platform ‘HongLee’
  • Global design team at 'Adler’

Other

  • Additional materials may be requested during the selection process
  •  Adler has the right to use the winning works of the Open Call
    • The copyright of the selected works belongs to Artist
    • The selected works from the open call will not be used for any other purposes beyond "video and photo shooting" and "promotion"

Contact us

  • If you have any questions, please contact us at the email below
    • help@adler.cx

Previous Exhibition


Starting with Focus Paris 2022, Adler will serve as the official technology partner of global art platform Hongli. 

connecting technology and art to expand the global art and cultural experience.


We're looking for a New Mutant in NY


Mutant

The biosphere refers to all parts of Earth where life exists. 3.5 billion years ago, it was created through the photosynthesis of microorganisms known as cyanobacteria. All forms of life owe their existence to cyanobacteria, as they take in nitrogen and produce oxygen.

Virtualsphere

Now Adler would like to initiate the conversation on “virtualsphere.” We are often blind to the obvious: people live in the virtual world. People build relationships with others and experience joy and sorrow in the virtual world. We invite new mutants to this new world. These will be the artists, the trailblazers who will pioneer the new environment of virtual reality, much like the cyanobacteria. 

New dimensions

Adler creates the virtualsphere with new mutants we call artists. In May, artworks of these new mutants will be showcased on Adler 3D SNS, transcending the boundaries of space and time, in New York City.


  • Focus New York 2023 is an art fair that will take place from May 18 to 21 at Industrial in Chelsea, New York. Adler is the technology partner, mediating between virtual reality and the physical art fair.
  • Address : Chelsea Industrial, 547 W 28th St, New York, NY 10001

Adler, a tech company that believes 

in the power of art


Why did a tech company venture 

into the field of art?


Our vision is to utilize innovative technology to create a virtual world that complements reality. 


And we believe artists are best suited to utilize this technology.


Because artists are the ones who have always dreamed of surrealistic canvases, free from the limitations of the era and technology.


The collaboration between Adler and the art fair will open up new possibilities in the field of art and technology.



Award Information


Contest Schedule

April 28, 6PM          Adler service launch

April 28 - May 14    Application period for the contest 

                                                (Deadline for submissions is 14th of May by 23:59,

                                                  Korean standard time GMT+9)

May 8 - May 14        ‘Adler advertising campaign 

                                     : The Mutant in Virtualsphere’

May 15 - May 16      Selection and announcement 

                                     of the winners 

                                                 (Contact you by email provided during application)

May 18 - May 21      Exhibition of the winning pieces 

                                     at Focus NY 2023


*Few artworks selected during the early days of the application period will be showcased at Times Square in New York from May 8th to May 14th.

Awards

1. Your artwork will be featured in the New York Times Square Adler advertising campaign: <Get Control>


  • Will selected among the pre-registered users’ artworks to Adler by May 7th


2. Exhibiting at the Adler Booth during the ‘Focus New York 2023’


  • Selected from users who made their gallery in Adler by May 14th and completed the application to enter the open call


Entry Rules and Guidelines

Open to all teams and individuals in the world actively engaging in creative activities across all areas of art


  • No age limit or experience requirements
  • An individual may be part of more than one team
  • Any medium of artwork is acceptable (painting, drawing, photo, sculpture), but the submission must be in a file format that can be uploaded on Adler SNS (jpg, jpeg, png)

Theme

  • Open theme

How to Apply

[Step 1.] Sign up for Adler


[Step 2.] Create your own Gallery in Adler to submit [Open Call]


  • Create an Adler SNS account, upload your work, and create 'My Own Gallery'.
  • Write an artist's note as a post (less than 300 characters, in English or Korean)


[Step 3.] Complete Open call submission via email


⚠️ Your submission will completed after you send email to following address


  •  Email address to submit
    • newmutant@adler.cx
  • Submission format
    •  Email subject: [Open Call Submission] (Fill Your Username)
    • Required information
      • Adler account ID:
      • URL of your Adler gallery for submitting:
      •  Email address to receive notification of selection result :

Judges

Other

  • Curators of Global Art Platform ‘HongLee’
  • Global design team at 'Adler’
  • Additional materials may be requested during the selection process Adler has the right to use the winning works of the Open Call
  • Adler has the right to use the winning works of the Open Call
    • The copyright of the selected works belongs to Artist
    • The selected works from the open call will not be used for any other purposes beyond "video and photo shooting" and "promotion"

Contact us

  • If you have any questions, please contact us at the email below
    • help@adler.cx

Previous Exhibition


Starting with Focus Paris 2022, Adler will serve as the official technology partner of global art platform Hongli. 

connecting technology and art to expand the global art and cultural experience.